Natalie Reynolds participates in the USC #SpeakYourMIND Ice Bucket Challenge ; James Charles participates in the USC #SpeakYourMIND Ice Bucket Challenge. But like all trends come and go, it seemed as ...

Brooke Eby; Students at the University of South Carolina participate in the ice bucket challenge. Social media users first started dumping frigid water on themselves to call attention to a cause in ...

A decade-old social media trend was broadly revived on TikTok this week, as users are challenging one another to dump an ice bucket on their head for mental health awareness, mirroring the original ...

PETE FRATES WAS DIAGNOSED WITH ALS AT 27 WHEN HE AND A COUPLE OF FRIENDS DISCOVERED THE ICE BUCKET CHALLENGE. PETE KNEW IT WAS THE SOCIAL MEDIA VEHICLE HE’D BEEN LOOKING FOR. I’M GOING TO CHANGE THE ...

The Ice Bucket Challenge is making a new splash with a new cause in mind, nearly a decade after it first went viral to raise awareness for ALS. In the summer of 2014, a media frenzy ensued with ...

Ten years ago this summer the social media world was overwhelmed with videos of movie stars, politicians, sports heroes and regular folks dousing themselves as part of the Ice Bucket Challenge. Even I ...

I still remember the cool rush of ice water splashing over my head in summer 2014, my body bracing itself for inevitable shivers. The original “ALS Ice Bucket Challenge” was inescapable — if you weren ...

The ‘USC Speak Your Mind Challenge’ is spreading mental health awareness across social media platforms like TikTok and Instagram. Inspired by the viral Ice Bucket Challenge that raised millions for ...

The Ice Bucket Challenge is back, but this time for a new cause. The ALS Ice Bucket Challenge that went mega-viral in the summer of 2014 had more than 17 million people on social media, and even ...

The Ice Bucket Challenge, which first went viral in 2014 to raise awareness for ALS, has resurfaced with a new mission Jordana Comiter is an Associate Editor on the Evergreen team at PEOPLE. She has ...

Students from the University of South Carolina started a recent campaign using the ice bucket challenge to raise mental health awareness Brooke Eby; Amelia Privv/ TikTok The Ice Bucket Challenge was ...